How does this career will benefit you?

• Fast paced and growing environment
• Competitive salary & work benefit package
• Extremely skilled team that strive for perfection
• Outstanding career growth & development opportunities
• Provide continuous learning to you by staying ahead with the latest technologies

The essentials of the role:

• Analyze, measure and interpret results using standard statistical tools and techniques that tie to marketing and business objectives.
• Build & maintain dashboards for all stakeholders to provide visibility of key metrics, monitor performance and evaluate business process for improvements.
• Collect and analyze sales funnels and customer intent, measure the effectiveness of marketing programs and strategies and report on marketing KPIs like leads, conversion rates, customer retention etc.
• Track and forecast trends in sales and marketing, and analyze in detail the data collected to provide management with thorough reports and results.
• Identify improvement opportunities in digital marketing (Google/Facebook Ads/Display Network) growth and efficiency, e.g. audience targeting, split test.
• Work on optimizing our current attribution modeling for paid and organic leads across multiple channels.
• Review data deficiencies or errors and correct any incompatibilities.
• Develop data-backed business strategies and support the business teams in executing the strategies.
• Support the performance marketing team to identify optimisation opportunities for online content and conversion rates.
• Prepare reports on findings translating complex results into business terms.

To be successful in this role, you will need to have:

• Bachelor’s degree or equivalent experience in quantitative field (Statistics, Mathematics, Engineering, Business Analytics, Marketing, etc.)
• At least 2 years of experience in data analytics/data modeling or similar role, with an expertise in one of these areas: web analytics, search, customer journey analysis, A/B-testing
• Experienced with programming languages such as Python, R
• Data visualisation skills using Google Data Studio or Power BI
• Familiar with Microsoft Office (Excel, PowerPoint) and Google Analytics
• Experience working with e-commerce business, media, or marketing agencies will be an added advantage
• Ability to think analytically and optimise for performance and ROI focus.
• Able to work independently without detailed instructions, with good initiative and cross-team player
• Adept at queries, report writing and presenting findings